@Color Wow UK NEW YOUTH JUICE SCALP TREATMENT Helps create optimal scalp condition for youthfully thick, supple, resilient hair. BEST FOR HAIR TYPE All hair types. Ideal for hair that's thinning, shedding or breaking. WHY IT'S WOW • Helps keep hair in its prime: thick, strong, supple • Proven to reduce shedding by up to 90% in 28 days • Creates optimal conditions for hair growth • No greasy feel or build up HOW TO USE 1) On clean, damp or dry hair apply 1-3 droppersful of Youth Juice Collagen Scalp Treatment directly to the scalp along the hairline and natural part 2) Gently massage to distribute. Do not rinse off. Do not apply if skin is broken. Use Youth Juice daily for best results. NOTES FROM THE COLOR WOW LAB As scalp collagen degrades (from chronological aging or free radical damage) hair follicles shrink and become rigid, and the strands being produced become finer, brittle, less supple and resilient. Also, the follicles' grasp on strands is weakened, leading to increased shedding and hair thinning. Youth Juice helps preserve, protect and promote collagen to keep your hair thick, strong, in its prime! #antiaging #skincare #skincareroutine #aging #womenhealth #hair #hairtreatment #over40club #over50club