The media strategies from Kensington Palace and Buckingham Palace are evolving as they deal with complex communication challenges surrounding health matters. Particularly, what should be communicated to the public in order to control rampant speculation. The strategy does not appear to be working. #katemiddleton #kingcharles #thomaskingston #ladygabriella #crisiscommunication #news #royalfamily #fyp #publicrelations #press #royalnews