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đŚNew project klaxon! đ¨đ¨đ¨Check out my website for the full project. đ PostSharp and Metalama are two frameworks that help software developers improve their code quality and productivity through meta-programming. President & Principal Engineer Gael Fraiteur needed help branding the new product, Metalama, in a way that harmonised with the current branding for PostSharp, which already had a lot of traction in the market. So weâd need to stick to the current colours and fonts, but introduce a new icon for Metalama, which would be the flagship product moving forward. â¨One of the requirements from Gaelâs brief was that the logo shouldnât be too playful. It was very tempting to come up with illustrated concepts that depicted a llama, but in the end I would need to find a solution that reflected the industry, but would be taken seriously. The âsharpâ # symbol in the parent company name represented the C# programming language that the framework is used for. And I managed to find an abstract llama shape inside a stylised version of a # symbol. By introducing small separations in the design, we could keep the overall shape of the symbol, while revealing the llama icon in a subtle way. â¨"Designing a logo of a new product under an established brand demands the right balance of creativity and humility. James rose to the challenge with unmatched professionalism." - Gael Fraiteur #design #creative #designer #graphicdesigner #graphicdesign #graphicdesignercommunity #TCLCS #graphicdesignerslife #branding #logodesigner #logo #designtok
Duration: 73 sPosted : Mon, 11 Sep 2023 05:56:11Views
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