Facebook is a not only a social platform, but rather also a great advertising platform that musicians can leverage to reach new and existing fans. Within Facebook Ads Manager, we typically cast a wide net, and narrow it down to the countries and artists we wanted to target. For example, define 5 target audiences, and then test them against your video creatives (start with 5 pieces of content) Then youll go througuh a process of elimination; get rid of the bad performing targets and creatives. #musicbusiness #musicbiz #singersongwriter #musicindustry #musicmarketing #musicpromo #musicpromotion #musicbusinesstips #musicbusiness101 #musicindustrytips #musicindustry101 #indiemusic #indieband #independentmusic #independentband #unsigned #unsignedartist #metalcore #posthardcore